Google is constantly changing the way they search the Internet to deliver the best content possible to you.  I am thankful that Google does this!  If I am searching for information on science projects for my kids school or looking for an orange computer mouse for my daughter, I expect Google to come back with the best matches for my search – and they do, more than any other search engine out there – every time!  Thank you Google!!!

So … Read More

This is the title of a recent Infographic shared through LinkedIn Groups (by the way, if you don’t use Linked In for business, you are missing a huge opportunity to network, find top hiring talent, learn about your competitors, etc.)!  But back to this topic …. So I clicked on the link and read through the 10 reasons.

I don’t agree that blogging is “better” than Facebook but I do agree that it is equally and sometimes more important and … Read More

With the explosive growth of the Internet has come a flood of SEO experts – the people who say they can get you to the top of the search engines.  Included in this group are:

1.  Legitimate SEO Experts
2.  Spammers
3.  Web Designers who are optimizing your site
4.  A Relative who does it on the side
5.  The Yellow Pages / Online Directories
6.  The person you turn to for marketing
7.  And a host of marketing professionals… Read More

  I was recently asked, “what is the point of a Facebook page?”  And I think that is a really valid question.  Many businesses don’t understand why they should have or even care about a Facebook page.  Here is how to look at that page:

AS A BUSINESS

The whole point of a Facebook page is to make announcements and connect with your customers and potential customers.

Your Facebook page should be used as an area for new services, new … Read More

There is a great opportunity to become well known in the business arena with a little networking and social media.  I think one of the most important pieces to this form of  marketing is the physical appearance at networking events.  Regardless of how often you are online, the people who have met you in person are the ones most likely to pay attention to your online banter.  So the question becomes how do you maximize your time, your online presence, … Read More

We live in such a social world today – always online, reading, sharing, commenting and reviewing.  One way to draw attention to your business is with a giveaway.  Of course, you can do the giveaway yourself but if you want exposure to the most new potential customers, running a giveaway on a third party web site / blog is what you should do.  Take for example www.MomsinVegas.com – a newly launched local giveaway web site which showcases a new business … Read More

Do you ever get confused about what social media is linking to what?  I was updating all my feeds this morning and it can get confusing.  Here is a tip to help you stay organized!

Tip:  Keep a notebook just for your web information.  Each page represents a different web site or a different service.

Example:

Page 1:  www.cymglobal.com

Page 2:  Social Media Connections

Page 3:  www.youtube.com/cymlearntheweb

Page 4:  www.momsinvegas.com

…. and so on ….

Then write below the title … Read More

We follow all new Internet technologies, especially promising social sites like Pinterest. Once you join Pinterest, you will notice a “feed” of images … those come from the Pinner’s you follow (and your pins show up on the “feeds” of the people who follow you). Pinterest also links to your Facebook and/or Twitter accounts, making it that much more powerful.

It is tons of fun and is in the process of exploding. We are helping our clients create and manage … Read More

Some of the most awkward moments I have ever spent in a store was when there was no music.  Silence.

It is slightly uncomfortable to be in a room with the owner keeping one eye on you while going about his/her business.  Typically the experience stays in my mind and unless I am desperate, I don’t visit that store again.

Strange right?

What if this was the one thing that ten customers had on their mind and it is keeping … Read More

I care about Pinterest.  My clients care about Pinterest and if you have a business on the Internet, you should too!

First off – What is Pinterest?  Simply put it is an online bulletin board of photos, arranged on a board you create based on a subject.  As the “pinner” you get to comment on the pin and the image links to it’s original location (i.e. the business’s web site or product).

Check out my Pinterest to see how … Read More