Archive for the ‘How To Be An Expert’ Category

Social Media Strategy That Sells

I recently published an article called “Social Media Strategy That Sells.”  This article is a simplified version of my free report – The Seven Steps To Turning Social Media Into Cash.  That report is free too, but you have to sign up to receive it.  For all of those people who aren’t sure they want it or need it, I decided to publish a condensed version to give you a sneak peek into the report/worksheet.  Here is a synopsis and… Read More

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Consistency Is Key Small Business Marketing Worksheet

I am so excited to announce our official launch of our Consistency Is Key: a worksheet to help you market yourself online, consistently.

WHAT DOES THE WORKSHEET DO TO IMPROVE MY INTERNET MARKETING?

One of my talents is organization and planning. I can take a small business, work on their marketing strategy and then turn that strategy into a weekly checklist. Sometimes that is really the break down that causes a small business to be unsuccessful marketing… Read More

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Why Blog

The reason you should blog is to create a relationship with your clients and people on the web who are looking for your services.  A blog is really a dialog where you can provide valuable information and your audience can learn about a topic but also see what kind of expert you truly are in your field and what problems you might solve for your audience.  CONTINUE READING

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Maximum Visibility by Repurposing Articles

Cindy Earl from Get Known Get Clients provided some great information about one of her favorite marketing strategies – writing informational articles. Below is an excerpt from that article:

There are many reasons to write articles to promote your business and/or your expertise. But writing articles can seem time-consuming and difficult, especially if you’re not a natural writer.

So, it would be a shame for you to use the article for one purpose.

I teach my clients to leverage their… Read More

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Becoming An Expert In Your Business

tasklistIt seems obvious. . .if you want your business to flourish, you need to be an expert in your business.  How do you establish yourself as an expert?  Here are some tips:
1.  PLANNING: What is your expertise?  And, how does your expertise benefit the current market?
2.  CHARITY: Where can you offer your services to a charity to help them while gaining recognition for the work you do?  What charity do you believe in who could use your help? … Read More

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