My eWomenNetwork 2010 Experience

sandra yancey eWomenNetwork founder

I love eWomenNetwork because it is a network where I can get what I need. Case in point, the 2010 conference and the reason I come back every year. Now 2010 wasn’t as glamorous as 2007 . . .it wasn’t as large as 2008 . . .and they still didn’t have protein at breakfast, but who cares. That is not why I go.

I go to learn new things, meet new people, be inspired and move my business forward.… Read More

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Are You Moving Your Own Pianos?

I just loved this note from Fabienne Fredrickson about moving your business forward:

“At one point or another in your business, you’ve had the opportunity to move up to the next level of success and it required a certain investment: in hiring someone, in creating systems, in yourself.   Problem is, you may have stopped yourself by using the excuse of “not having enough money”.

It’s a mindset that keeps you playing small and limits your growth. Sinatra didn’t move his… Read More

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Think you can ignore Social Media?

Did you know that Facebook recently became the number one site in the United States – surpassing Google. If social media isn’t part of your strategy, it should be! Contact Us to learn more about how to use Social Media for increased revenue.

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Top 3 Tips for Creating a Client Attractive & Sticky Website

Here are my top 3 tips to a “sticky” website:

Add an Opt-in Box: I cannot tell you how sad it makes me to see a fabulous looking website with no ability for prospects to opt-in. The opt-in box is a simple way for you to collect the names of visitors to your site. A robust email list of prospects is one of the most valuable marketing tools in your business.

As I mentioned earlier, a website is nothing more… Read More

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Check Up On Your Business

satisfaction guaranteedWant to see your business from a client perspective?  Try these easy steps:

1.  Go on your web site . . .is it easy to buy and easy to find the $$ making end result?  Does your site load quickly?

2.  Call your office . . .is it easy to reach you?  How long does it take to get a call back?

3.  Look at your marketing material . . .is the information up to date?

4.  Try using your product… Read More

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Maximum Visibility by Repurposing Articles

Cindy Earl from Get Known Get Clients provided some great information about one of her favorite marketing strategies – writing informational articles. Below is an excerpt from that article:

There are many reasons to write articles to promote your business and/or your expertise. But writing articles can seem time-consuming and difficult, especially if you’re not a natural writer.

So, it would be a shame for you to use the article for one purpose.

I teach my clients to leverage their… Read More

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Features vs. Benefits

Tapping into the real benefits and tangible results that you help your clients achieve will help you create more compelling marketing messages. New clients will be attracted to you based on benefits and results, rather than features, of your product or service.

What’s the difference? Features are things that are attributes of your service, such as “the social media bootcamp lasts for 7-weeks.” A benefit, on the other hand, would be “the social media bootcamp helps get you new clients… Read More

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Marketing Reports for Infusionsoft Customers

Infuzy is a free Infusionsoft api tool designed to help Infusionsoft customers measure and monetize their online marketing.

Infuzy gathers data from Infusionsoft, Google Analytics, Twitter, Facebook, and YouTube and provides an Infuzy Score and free report to help you maximize your marketing return on investment.

Sounds cool right? Visit them here.

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Train Yourself To Use The Web

Many people want to learn how to marketing themselves online. As a business owner, when you make a decision about your business budgeting inevitably follows. If you can’t or don’t want to hire a professional to help you market yourself, then you need to devote a set amount of time and money to marketing yourself.

We can help you with our online video tutorials – simple, easy, short, organized and affordable. You subscribe to our training center based… Read More

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Becoming An Expert In Your Business

tasklistIt seems obvious. . .if you want your business to flourish, you need to be an expert in your business.  How do you establish yourself as an expert?  Here are some tips:
1.  PLANNING: What is your expertise?  And, how does your expertise benefit the current market?
2.  CHARITY: Where can you offer your services to a charity to help them while gaining recognition for the work you do?  What charity do you believe in who could use your help? … Read More

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